Emerging brands are rewriting the shelf — smart retail strategy helps earns them the space to do it.

Shelf Talkers exists to help pre-launch and early-stage CPG founders build the strategy that gets them there — grounded in what it actually takes to win a buyer's yes.

From retail audits to pitch prep to ongoing advisory, every engagement is built around one goal: giving your brand the positioning and confidence to walk into a buyer meeting ready to win.

Who I work with

If you're a CPG brand just getting started — or ready to push past your first few retail wins — Shelf Talkers is built for you.

I work with founders who are excited and ready to secure shelf space — whether that means sharpening your strategy, getting buyer-ready, or figuring out your next retail move.

If that's you, welcome - you've come to the right place!